CEO Exchange: Making Lives Better Through Innovation (GE, Kraft) DVD

List Price: $24.99

Our Price: $17.99

Item No.: CEEX6509

Single DVD

Join two CEOs who are leading their companies into the modern era. At General Electric, Jeff Immelt continues to put a charge into the Most Admired Company in the US while making infrastructure and environmental solutions the new engines for growth. Irene Rosenfeld has fresh ideas in store as the new Big Cheese at Kraft Foods, where she is expanding markets for classic brands and developing new lines of healthy and read-to-eat packaged foods.

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