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CEO Exchange: Winning Customers Through Savvy Marketing (NASCAR, Sprint Nextel) DVD

List Price: $24.99

Our Price: $17.99

Item No.: CEEX6504

Single DVD

In this episode of CEO EXCHANGE meet two CEOs who know the importance of a winning marketing strategy. Through popular competitions like the Nextel Cup, NASCAR's Brian France has driven millions of fans to enjoy the sport. And by maintaining pole position as one of NASCAR's chief sponsors, Gary Forsee has Sprint Nextel on track to lap the competition. They are two CEOs who are firing on all cylinders in the race to attract new customers.

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• American Experience
• American Masters
• Antiques Roadshow
• Art:21
• Austin City Limits
• Bill Moyers Journal
• FRONTLINE
• Great Performances
• History Detectives
• Independent Lens
• Lidia's Italy

• Masterpiece Classic
• Masterpiece Contemporary
• Masterpiece Mystery
• NATURE
• NOVA
• Nightly Business Report
• POV
• Rough Cut
• Secrets of the Dead
• Soundstage

• Antiques Roadshow
• Apparel
• Award Winners
• Blu-ray
• Britmania
• Cooking
• Customer Favorites
• Downton Abbey Apparel
• Downton Abbey Collection

• Go Green
• Home Decor
• Jewelry
• Ken Burns
• PBS Parents
• SALE
• Shop by Producer

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