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CEO Exchange: The Recipe for Success (Nordstrom, Starbucks) DVD
List Price: $29.99
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Item No. CEEX6401
CEO Exchange: Bringing Value to Middle America (Darden Restaurants, VF Corp,) DVD
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Item No. CEEX6503
CEO Exchange: Multimedia in the Digital Age (Comcast, McGraw-Hill)
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Item No. CEEX6403

CEO Exchange: The Rough and Tumble Business of Sports (NBA - David Stern, MLB - Bud Selig) DVD

List Price: $29.99
Our Price: $17.99

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Item No.: CEEX6402
Single DVD

Get an insiders' glimpse into the high-stakes world of professional sports from two executives who know it best. David Stern, Commissioner of the National Basketball Association, has taken his sport to new heights while trying to keep viewers from heading for the exits. Major League Baseball Commissioner Bud Selig has sought to level the field between big market and small market teams while playing defense about alleged steroid use by athletes.
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